VICE Media Group Launches Metaverse Headquarter in Decentraland

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VICE Media Launches Metaverse Headquarter in Decentraland
VICE Media Launches Metaverse Headquarter in Decentraland

As the battle for relevance and attention continues, the hype sparked by Facebook’s late 2021 meta announcement seems to continue to spark interest from both retailers and commercial entities.

Vice to House the First Fully Localized News Channel on Metaverse

According to an announcement on February 11, Vice Media Group, Canada’s leading news and culture medium, has opened a virtual headquarters in Decentraland. The headquarters will house the first fully localized news channel built within Metaverse and serve as offices for Vice’s new innovation lab. Designed by BIG Architects, the headquarters marks the first construction of a major architectural powerhouse in Decentraland’s virtual world.

A tweet from Decentraland announced the move and subsequent housewarming party, which will take place on February 11, 2022 at 18:00 UTC. As at the time of writing, more than 200 people have responded to attend the virtual opening of the headquarter.

Metaverse News Agency

News broadcasters can see Vice and start working on Metaverse news and real-world events. Since 1994, Vice has carved a solid niche offering culturally-aligned, engaging, and sometimes downright controversial content.

You can cover and report on events and happenings within the evolving Decentraland platform. Similar to outlets like Somnium Times, this outlet specializes in metaverse news from Somnium Space’s virtual world. However, at this stage, where virtual world headquarters emerges, Vice may just be jumping on the bandwagon. Still, getting a spot sooner rather than later feels like a valid move.

Just yesterday, South Korean electronics giant Samsung unveiled its new range of S22 devices in the 837X virtual space at Decentraland’s virtual world. And earlier this year, the Fashion Street estate in Decentraland sold for $2.42 million. Additionally, McDonald’s filed 10 patents this week, laying the groundwork for launching a virtual restaurant with physical and virtual goods, with further plans to offer home delivery.