Huobi Launches $100M Campaign to Promote Metaverse Adoption

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Huobi Launches $100M Campaign to Promote Metaverse Adoption
Huobi Launches $100M Campaign to Promote Metaverse Adoption

Crypto exchanges have not been left behind in the NFT and Metaverse craze. Top crypto exchanges like Binance, Coinbase, Huobi, Bybit e.t.c. have gotten involved in this space. Lately, Huobi exchange is trying to promote Metaverse adoption.

Huobi Launches $100M Campaign to Run Until February 14, 2022

According to an announcement on January 24, Huobi, one of the leading digital asset exchanges, today announced the launch of a $100 million Chinese New Year campaign to accelerate the development and adoption of Metaverse.

According to Huobi, the $100 million in prizes and rewards dubbed ‘Prime Fest: Tiger Year’ will include access to the New Metaverse’s token listing at Primelist, high-yielding Wealth management products under PrimeEarn and a special blind box draw under PrimeBox and the campaign will run until February 14, 2022.

In addition, the crypto exchange also offers participants the option to register a decentralized identifier or personalized virtual identity in Metaverse. Huobi’s latest announcement comes almost 4 months after the Digital Asset Exchange announced a $10 million fund to invest in the GameFi startup.

Du Jun, the co-founder of Huobi, stated that their emphasis on the Metaverse reflects their intent to provide a more interesting and unique crypto experience. They are not just another spot trading exchange but plan on diversifying their products and services and pride themselves on running promotions designed to make the trading experience enjoyable and more fun.

Decentralized Identifiers (DIDs) 

In September 2021, the exchange expanded its offering of trading services and expanded Huobi Derivative Warrants.

Huobi explained that the company designed the DIDs to act as an access point between Web2 and Web3. Huobi aims to leverage the growing Metaverse ecosystem.

The Crypto exchange added that Huobi’s DIDs is designed as an entry point for users into Metaverse, providing them with an access point between Web2 and Web3. Widely considered a requirement for anyone wishing to enter the Metaverse, DIDs not only grant users access but also record and verify all information and activity on the blockchain. DIDs provide users with security, ownership, and interoperability. Huobi’s NFT platform launched its own DIDs in late 2021, giving select users access to exclusive NFT releases, airdrops and other special benefits.